Keys Fitness Company Profile
Company Name: Keys Fitness
Brand(s): HealthTrainer Ellipticals, Keys Ellipticals, Cardiomax Ellipticals, Alliance Ellipticals
Homepage(s): http://www.keysfitness.com/ , http://www.ironmanfitness.com/
About The Company: Based in Texas, Keys Fitness is the company behind such brands as Ironman, Health Trainer, Cardiomax and Keys. The company only started making treadmills in 1997 but the company has been in business for over 17 years. Depending on how you look at it, Keys could be one of the newer or older fitness equipment companies out there today. Even though they are relatively new, their sales figures are nothing to laugh at. Our research indicates that the company as a whole does from $50 to $100 million in sales every year and has been steadily growing at 5% to 7% each year. Although it’s competing in the very tough residential market, we believe the company has potential.

Models we've priced compared:
Alliance A7E Elliptical
Keys Cardiomax 705EL Elliptical
Health Trainer 640E Elliptical
Health Trainer 840EL Elliptical
Ironman 120E Elliptical
Ironman 130E Elliptical
Ironman 150E Elliptical
Ironman 230E Elliptical
Ironman 240E Elliptical
Ironman 250E Elliptical
Ironman 320E Elliptical
Ironman 500E Elliptical
Ironman 520E Elliptical
Ironman 530E Elliptical
Ironman 600E Elliptical
Ironman Center Drive TechnologyCDT) Elliptical Trainer
Ironman Evolution/EVO 1 Elliptical Trainer